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Brand Manager (f/m/d)

  • Ludwigsburg, Baden-Württemberg, Germany
Marketing & Communication

Job description

🚀 We are growing. Will you grow with us?

At Instagrid, we work together to make the world a little bit better. We have a strong, innovative product, a motivated team and a clear vision. What we are missing? YOU! To continue our success story, we are expanding our Marketing & Communication Team.

As Brand Manager (f/m/d), your responsibility is to enhance our global brand recognition and position Instagrid as the standard setter in clean portable power. You will design and execute brand marketing campaigns that not only amplify our brand recognition and generate significant global interest but also educate the market about the innovative nature of our groundbreaking technology. In this role, you'll be central to Instagrid's growth journey, helping us reach new heights in reshaping the clean energy landscape.

  • Develop and implement ambitious brand strategies that align with Instagrid's mission, values, and category-defining products.
  • Craft a compelling brand story and messaging that resonates with target audiences within the film & media, events, construction, and emergency services sectors.
  • Ensure brand consistency across all marketing and communication materials as well as merch by collaborating with design, content and campaign teams to create visually appealing and engaging brand assets.
  • Measure and report on the effectiveness of brand campaigns and initiatives on increasing brand value, perception and awareness.
  • Monitor market trends within these sectors to adapt and innovate brand strategies as needed.
  • Lead bold brand campaigns, promotions, and initiatives to significantly increase brand awareness and loyalty.
  • Establish and enforce ambitious brand guidelines and standards across the organization.

Job requirements

  • Bachelor's or Master's degree in marketing, branding, or related field.
  • Proven experience in brand management, with a track record of successfully developing and growing brands.
  • Strong understanding of branding principles, market insights within the film & media, events, construction, and emergency services sectors, and market trends.
  • Excellent communication and presentation skills, in addition to creative thinking and a keen eye for design and visual aesthetics.
  • Ability to collaborate effectively with cross-functional teams.
  • Analytical mindset to assess and adapt ambitious brand strategies based on data and insights.
  • Proficiency in brand management tools and analytics.

What we offer

  • a dynamic environment in a fast-growing structure with a very flat hierarchy
  • the opportunity to join a company at the cutting edge of its field
  • a laptop and a cell phone (Iphone or Samsung)
  • 30 days paid vacation

At Instagrid, we are deeply committed to equal employment opportunities as we believe in the power of diverse teams. We do not just accept diversity but actively search for the best talent regardless of gender, ethnical origin, age, religion, sexual orientation or place of origin. Working as a team, we treat each other with respect and value each other’s opinions to achieve our common goals.

We are looking forward to receiving your application!

  • Ludwigsburg, Baden-Württemberg, Germany
Marketing & Communication


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  • Ludwigsburg, Baden-Württemberg, Germany
Marketing & Communication